One of the first things that we often hear from our potential clients is “what use is there for waterproof paper?” If you think about restaurants, many will have printed menus and have you ever noticed how clean they are? Well, this is because they are printed on waterproof and weatherproof paper. So, this answers the question quite simply, ‘yes’, you can print on waterproof paper but obviously, it wouldn’t be worth writing a blog on the subject if things were quite as straightforward as that. The whole concept of
waterproof paper is a contradiction in itself. Clients are looking for a
product that is capable of repelling moisture whilst at the same time
having the same qualities of paper. This is something that is not easily
achieved and is actually far more complex than you would imagine. You
are looking for something that can withstand water but will still accept
toner from printers and photocopiers, or in many cases, a ballpoint
pen. This issue is that this ‘ink’, to use the loosest possible term,
must not smudge. The achieve this you need one of two options, laminated
materials or water-resistant paper. Laminated Paper
This is what most people are familiar with as is something that has
proved popular because anyone with access to paper and a printer can
create their own customised paper materials which are semi-flexible and
have a plastic coating. This is great, however, once the said paper has
been laminated it is impossible to change the printed content. Peeling
off the laminate won’t work as both the paper and the laminate will be
ruined so this is only a one-off solution. Another downside is that
neither the laminate or the paper can be recycled. Water Resistant Paper Water resistant paper on the face of it seems like a superb option
however, there is the serious problem of printability. To get around
this, most materials need to be printed in-house by the paper
manufacturer and then waterproofing layer added afterwards to protect
the contents that have been printed. In effect, this is just another
form of laminating and excellent for many things such as maps but not
suitable for smaller businesses who perhaps require far smaller
quantities. The Alternative The primary goal, especially
when creating a product for smaller businesses is to create a product
that functions the same as paper in that it will accept ink without
bleed, smudge or blur – something that was practical for real-life
situations. There is a need for a product that won’t become sodden or a
soggy mess at the first signs of precipitation. Effectively, you need a
solution that has the same qualities of standard printer paper, the type
that you can buy from any stationers, whilst at the same providing
protection from moisture and water. This product needs to have
no special printing requirements, although most professional suppliers
will have this option available, and there is no need to laminate your
materials once they have been printed